SEO 培训 2022：完成 SEO 课程 + WordPress SEO Yoast ( SEO TRAINING 2022: Complete SEO Course + WordPress SEO Yoast )

This SEO Copywriting Course is Completely Updated for 2023 with 100+ Interactive Quizzes, 40+ Writing Assignments, Animated Videos, Link Building Strategies, E-commerce Copywriting Templates, ChatGPT Guides, Copywriting Templates for Local Business & 210 SEO Ranking Factors making learning Enjoyable & Fun. Join 200.000+ Happy Students. This SEO Copywriting Course is Optimised into Easy Daily Study Sections.
此 SEO 文案课程于 2023 年全面更新，包括 100+ 互动测验、40+ 写作作业、动画视频、链接构建策略、电子商务文案模板、ChatGPT 指南、本地企业的文案模板和 210 个 SEO 排名因素，使学习愉快和有趣。加入200.000+快乐学生。此SEO文案课程优化为简单的日常学习部分。

Just updated with New Screen Recordings: ChatGPT, ChatGPT Plus, ChatGPT Plus with Plugins, Storytelling, WordPress Website Creation, WooCommerce, SEO Yoast, SEO RankMath, LiteSpeed, SEO Google Speed 99/100, Cloudflare Caching & Security, DKIM, Mailchimp, Google Analytics 4, Google Search Console, WordPress Security & Cloudflare Turnstile.
刚刚更新了新的屏幕录像：ChatGPT，ChatGPT Plus，ChatGPT Plus与插件，讲故事，WordPress网站创建，WooCommerce，SEO Yoast，SEO RankMath，LiteSpeed，SEO Google Speed 99/100，Cloudflare Caching & Security，DKIM，Mailchimp，Google Analytics 4，Google Search Console，WordPress Security&Cloudflare Turnstile。

Dear Students, 亲爱的同学们：

Hi, Tomas Moravek here, Internet Efficiency 2016 Award Winning Digital Strategist, to introduce my brand new, updated, SEO & Copywriting MASTERY Course.
嗨，Tomas Moravek在这里，互联网效率2016年获奖数字策略师，介绍我的全新，更新，SEO和文案精通课程。

I’ve put so much passion, energy, and time in to creating this SEO Training for you and I can’t wait until you join my thousands of satisfied students so you can see for yourself why my strategies really work.
我投入了如此多的热情、精力和时间来为您创建此 SEO 培训，我迫不及待地想等到您加入我数千名满意的学生，这样您就可以亲眼看看为什么我的策略真的有效。

Organic and Paid Search Results
自然搜索结果和付费搜索结果

Google has two different categories of search results that it displays – paid and organic. There is a BIG difference in the way these two types of results are ranked. With organic search results, there are many more ranking factors that you will need to consider if you want to perform well in search. When it comes to paid results, advertisers are ranked according to the amount they’ll pay a single visitor, sent to them through Google’s Pay Per Click Ad’s network. The more they are willing to pay the higher they will rank. It’s as simple as that.
谷歌显示两种不同类别的搜索结果 – 付费和自然。这两种类型的结果的排名方式有很大的不同。对于自然搜索结果，如果您想在搜索中取得好成绩，您需要考虑更多排名因素。在付费结果方面，广告商根据他们通过Google的按点击付费广告网络发送给单个访问者的金额进行排名。他们愿意支付的越多，他们的排名就越高。就这么简单。

Organic search doesn’t work in the same way. You can’t pay your way to the top. Instead, you need to optimise your site, pages, and content so you score highly in Google’s ranking algorithm. The good news is, when people search for information on a topic, most people trust organic search results FAR more than they trust paid results.
自然搜索的工作方式不同。你不能付钱去顶峰。相反，您需要优化您的网站、网页和内容，以便在 Google 的排名算法中得分很高。好消息是，当人们搜索有关某个主题的信息时，大多数人对自然搜索结果的信任远远超过对付费结果的信任。

In this video, we’ll be focusing solely on organic results, and giving you tips and advice you can use to perform well in organic Google search.
在本视频中，我们将只关注自然搜索结果，并为您提供提示和建议，您可以使用这些提示和建议在自然 Google 搜索中取得好成绩。

Why do you need SEO?
为什么需要搜索引擎优化？

Search engines will be one of the main sources of traffic to your webpage and Google is the biggest and most popular search engine, by far. Google searches create over half of ALL the traffic on the entire internet, so you can see why it makes sense to optimise your site for Google’s algorithm.
搜索引擎将成为您网页的主要流量来源之一，而Google是迄今为止最大，最受欢迎的搜索引擎。谷歌搜索创造了整个互联网上所有流量的一半以上，因此您可以了解为什么针对谷歌算法优化您的网站是有意义的。

When it’s applied correctly, SEO can help your website rank for 100’s of related keywords in your niche, generating 1000’s of visitors on each of those phrases every month.
当它被正确应用时，SEO可以帮助您的网站在您的利基市场中对100个相关关键字进行排名，每个月在每个短语上产生1000个访问者。

People using paid results would pay a premium for this amount of traffic but by applying some smart SEO principles, you can get it all – for free. Let’s look at some of the things you can do to score highly with Google, so you can start getting a consistent stream of traffic to your website.
使用付费结果的人会为这笔流量支付溢价，但通过应用一些聪明的 SEO 原则，您可以免费获得这一切。让我们来看看您可以采取哪些措施来获得Google的高分，以便您可以开始为您的网站获得稳定的流量。

Learn Modern White Hat SEO Strategies…
学习现代白帽 SEO 策略…

White Hat SEO tactics are the most effective as they comply with the major search engine’s terms and conditions and have been fully approved by them. Not only that, they focus on a human audience as opposed to search engines, so are far more effective at organically growing your reach than Black Hat or Grey Hat techniques.
白帽SEO策略是最有效的，因为它们符合主要搜索引擎的条款和条件，并已得到他们的完全认可。不仅如此，它们专注于人类受众而不是搜索引擎，因此在有机地扩大您的影响力方面比黑帽或灰帽技术更有效。

Focusing on relevancy and organic ranking, these techniques are fully search engine optimised and are the BEST Approach to take if you’re looking to build sustainable, long term growth for your brand. With White Hat techniques, you’ll also see much more of a return on your investment in your marketing budget later down the road.
这些技术专注于相关性和自然排名，完全针对搜索引擎进行了优化，如果您希望为您的品牌建立可持续的长期增长，这是最好的方法。借助白帽技术，您还将在以后的营销预算中看到更多的投资回报。

In my course, you’ll gain a grounding in White Hat basics, then you’ll learn a host of the most modern SEO strategies so you can enhance your SEO performance in every area, including in Video Search and Voice Search and by using Google Featured Snippets and Rich Snippets.
在我的课程中，您将获得白帽基础知识的基础，然后您将学习许多最现代的 SEO 策略，以便您可以提高您在各个领域的 SEO 绩效，包括视频搜索和语音搜索以及使用 Google 精选摘要和丰富摘要。

A contemporary SEO approach goes far beyond content, touching every area of your digital presence, and t you need to learn how to play the game right, or you’ll be struggling to get seen amid all the noise.
当代的SEO方法远远超出了内容，触及了数字存在的每个领域，你需要学习如何正确地玩游戏，否则你将很难在所有的噪音中被看到。

I’ve structured the course format so it takes you right through everything you need to know to become an expert in SEO, and I’ve made sure my material is suitable for everyone to learn from, even complete beginners.
我已经构建了课程格式，以便它带您完成成为 SEO 专家所需的一切，并且我确保我的材料适合每个人学习，甚至是完全的初学者。

What Will You Get When You Enrol?
注册后你会得到什么？

This is my most comprehensive, up-to-date SEO course out there that contains tried and tested strategies that will dramatically boost your SEO results.
这是我最全面，最新的SEO课程，其中包含久经考验的策略，这些策略将大大提高您的SEO结果。

Study With Me And… 和我一起学习并…

You’ll find out why White Hat SEO techniques are so important, and you’ll learn how to use them to build sustainable growth and drive traffic to your website.
您将了解为什么白帽SEO技术如此重要，您将学习如何使用它们来建立可持续增长并为您的网站带来流量。

You’ll discover how to get Quality Backlinks from high authority sites like Wikipedia, News, and EDU that will organically increase your search engine position. You’ll learn how to Build Perfect Websites and WordPress sites, that will generate you a stream of interested visitors and you’ll become proficient in WordPress Security and Yoast.
您将发现如何从维基百科、新闻和 EDU 等高权威网站获取高质量的反向链接，这将有机地提高您的搜索引擎位置。您将学习如何构建完美的网站和WordPress网站，这将为您带来感兴趣的访问者流，并且您将精通WordPress安全性和Yoast。

You’ll learn why it’s important to focus on topics rather than keywords and you’ll learn how to create SEO friendly content that automatically generates the right kind of Targeted, Niche Traffic.
您将了解为什么关注主题而不是关键字很重要，并且您将学习如何创建SEO友好的内容，以自动生成正确的有针对性的利基流量。

You’ll get access to my powerful step by step SEO system for generating first page Google Rankings – which will bring in an ongoing stream of traffic (and revenue) for your business. You’ll learn how to master the latest Google Biggie algorithm, and the Google Search Console configuration, and you’ll learn how to tweak your SEO approach to get found quicker on Google.
您将可以访问我强大的分步SEO系统，以生成首页Google排名 – 这将为您的业务带来持续的流量（和收入）。您将学习如何掌握最新的Google Biggie算法和Google Search Console配置，并且您将学习如何调整SEO方法以更快地在Google上找到。

You’ll learn the latest SEO strategies for video and voice search and will discover how to optimise Google Featured Snippets to give your organic click-through rate a serious boost. There’s a reason Featured Snippets are often referred to as position #0 in Google, and when you enrol in my course, I’ll teach you how to game them so your business can benefit.
您将学习视频和语音搜索的最新SEO策略，并将发现如何优化Google精选摘要，以显着提高您的自然点击率。精选摘要在 Google 中通常被称为位置 #0 是有原因的，当您注册我的课程时，我会教您如何利用它们，以便您的企业受益。

I’ll teach you how to use SEO correctly with Google Maps, so you can benefit from this powerful tool that will help you organically attract new local customers and will get your business found faster.
我将教您如何使用Google地图正确使用SEO，因此您可以从这个强大的工具中受益，该工具将帮助您有机地吸引新的本地客户，并更快地找到您的业务。

When you enrol, you’ll receive powerful techniques to enhance your eCommerce SEO, so you can attract a stream of new customers and drive serious traffic to your business. There’s so much more, plus I am constantly updating my course content, so there is always something new to learn and discover.
注册后，您将获得强大的技术来增强您的电子商务 SEO，因此您可以吸引大量新客户并为您的业务带来大量流量。还有更多，而且我不断更新我的课程内容，所以总有一些新的东西需要学习和发现。

What Can you Expect? 你能期待什么？

If you want more traffic from Google, YouTube, LinkedIn, Instagram, Bing!, Yahoo, and more, this course can help you to get results you have been dreaming for.
如果您想从Google，YouTube，LinkedIn，Instagram，Bing！，Yahoo等获得更多流量，本课程可以帮助您获得梦寐以求的结果。

Using easy to understand video presentations and screen recordings, where you can literally watch over my shoulder, I’ll lay out All Our Effective, Tested, and Proven SEO Strategies so that you can copy them to turbocharge your SEO results. I’ve created my content to be super easy-to-learn from, so you can begin to use it immediately as your step by step SEO blueprint to success.
使用易于理解的视频演示和屏幕录像，您可以在我的肩膀上观看，我将列出我们所有的有效，经过测试和验证的SEO策略，以便您可以复制它们以增强您的SEO结果。我已经创建了我的内容，使其超级易于学习，因此您可以立即开始使用它作为您逐步成功的SEO蓝图。

Use the knowledge you’ll find in my course to supercharge your own business, by getting a continuous stream of free SEO traffic. Or, make money as an SEO expert, working from anywhere as a freelance consultant, or land a highly paid job in the SEO industry.
使用您在我的课程中找到的知识，通过获得源源不断的免费 SEO 流量来增强您自己的业务。或者，作为SEO专家赚钱，在任何地方作为自由顾问工作，或者在SEO行业找到一份高薪工作。

With 36 hours of training, strategies, explanations, advice, summaries, 100+ quizzes, animations and step by step blueprints you can follow – this is a value-stuffed course. I’ve taken care to cover every aspect of modern SEO technique you’ll need to know in order to thrive online.
通过36小时的培训，策略，解释，建议，摘要，100 +测验，动画和您可以遵循的分步蓝图 – 这是一门有价值的课程。我已经注意涵盖了现代SEO技术的各个方面，您需要了解才能在线蓬勃发展。

Why ChatGPT? 为什么选择ChatGPT？

Using ChatGPT for SEO copywriting has several benefits, including:
使用 ChatGPT 进行 SEO 文案写作有几个好处，包括：

1. Saves time and effort: ChatGPT can generate high-quality content in just a few seconds, which saves time and effort compared to writing content from scratch.
   节省时间和精力： ChatGPT 可以在几秒钟内生成高质量的内容，与从头开始编写内容相比，这节省了时间和精力。

2. Improves content quality: ChatGPT’s AI technology ensures that the generated content is top-quality and free of grammatical errors, making it easier to rank higher in search engines.
   提高内容质量：ChatGPT 的 AI 技术确保生成的内容质量一流且没有语法错误，从而更容易在搜索引擎中排名更高。

3. Expands keyword opportunities: By generating content based on keywords, ChatGPT can help you find new opportunities for target keywords and long-tail phrases, which can improve your SEO efforts.
   扩展关键字机会：通过基于关键字生成内容，ChatGPT 可以帮助您找到目标关键字和长尾短语的新机会，这可以改善您的 SEO 工作。

4. Consistency in brand messaging: ChatGPT can learn about your brand’s voice and tone, and ensure consistency in messaging across various channels and campaigns.
   品牌信息的一致性：ChatGPT 可以了解您品牌的声音和语气，并确保跨各种渠道和活动的信息传递的一致性。

5. Accessible language: ChatGPT can create content that is easy to understand for a wider range of audiences, which can help increase engagement and conversions.
   无障碍语言：ChatGPT 可以为更广泛的受众创建易于理解的内容，这有助于提高参与度和转化率。

Overall, using ChatGPT for SEO copywriting can lead to more efficient and effective content creation, improved search engine rankings, and better engagement with your target audience.
总体而言，使用 ChatGPT 进行 SEO 文案写作可以带来更高效和有效的内容创建、提高搜索引擎排名以及更好地与目标受众互动。

Should You Sign Up? 你应该注册吗？

Do you need help understanding how SEO works?
你需要帮助理解SEO是如何工作的吗？

Maybe you’d like to know how to find effective strategies that actually deliver results?
也许您想知道如何找到实际交付结果的有效策略？

Would you like to brush up your SEO skills so you can make full use of the most modern techniques, including video and voice search?
您想提高您的SEO技能，以便充分利用最现代的技术，包括视频和语音搜索吗？

Do you wish you knew how to benefit from all the potential SEO offers, but are confused where to begin?
您是否希望知道如何从所有潜在的SEO优惠中受益，但对从哪里开始感到困惑？

If the answer to any of the above is yes, this course is for you!
如果以上任何一项的答案是肯定的，那么本课程适合您！

With Nothing To Lose, Why Not Reserve Your Exclusive Spot On My Complete SEO Mastery Course Now At This Special Discount Price And Get:
没有什么可失去的，为什么不立即以这个特别折扣价在我的完整 SEO 精通课程中保留您的独家位置并获得：

• Lifetime access & updates
  终身访问和更新

• 36 hours of SEO training, explanations, blueprints, walkthroughs, tips, tricks, advices, animations, 100+ quizzes, step-by-step guides, 40+ written assignments & strategies
  36小时的SEO培训，解释，蓝图，演练，提示，技巧，建议，动画，100 +测验，分步指南，40 +书面作业和策略

• Access to HUGE resource centre with Many MP3s & strategy PDFs
  访问巨大的资源中心，其中包含许多MP3和策略PDF

• The latest, most cutting-edge SEO techniques, including voice and video search, and Google Featured Snippets and Rich Snippets
  最新，最前沿的SEO技术，包括语音和视频搜索，以及Google精选摘要和丰富摘要

• Fast & friendly support in the Q&A section plus my full support and guidance if you need to ask me anything
  问答部分的快速友好支持以及我的全力支持和指导，如果您需要问我任何事情

• Most of my SEO explanations & SEO strategies in a handy PDF & MP3 for download and easy reference
  我的大部分SEO解释和SEO策略都在方便的PDF和MP3中，可供下载和轻松参考

• Freelancing kickstarter guide with handy templates
  自由职业者入门指南与方便的模板

• PDF 10 lessons to quit your job and become a digital nomad
  PDF 10 节课，辞去工作，成为数字游牧民族

• PDF 10 reasons to become a digital nomad today
  PDF 今天成为数字游牧民族的 10 个理由

• PDF Digital Nomad Secrets
  PDF 数字游牧民族的秘密

• PDF Starter pack for digital nomads
  PDF 数字游牧民入门包

• PDF 157 questions that will help you raise your prices dramatically
  PDF 157 个问题将帮助您大幅提高价格

• PDF Ebook-Side Hustle Secrets
  PDF 电子书边喧嚣的秘密

• PDF Create a photography landing page that turns visitors in to clients
  PDF 创建一个摄影登录页面，将访问者吸引到客户

• PDF Presentation template: Attracting high value clients whilst travelling
  PDF 演示模板：在旅行时吸引高价值客户

• PDF Pricing Strategies and Adding Value
  PDF 定价策略和增值

• Udemy certificate of completion ready for download
  乌迪米结业证书可供下载

• Full 30-day money back guarantee if you’re not completely satisfied
  完整的30天退款保证，如果您不完全满意

There’s no risk and everything to gain, by enrolling in my course. Just think, you could soon have all my secret knowledge and insider SEO success strategies at your fingertips, so you can start putting them to use and reaping the rewards.
没有风险，一切都可以通过注册我的课程获得。试想一下，您很快就会拥有我所有的秘密知识和内部SEO成功策略，因此您可以开始使用它们并获得回报。

SEO can help you supercharge your business, if you know how to make the most of it. Enrol in our Complete Guide to SEO Training.
SEO可以帮助您增强业务，如果您知道如何充分利用它。注册我们的SEO培训完整指南。

We Are Here to Help You To Understand SEO in Very Clear & Easy to Follow Way
我们在这里帮助您以非常清晰和易于遵循的方式理解SEO

Ing. Tomas Moravek & the whole Team
Ing. Tomas Moravek 和整个团队

Internet Efficiency Awarded Digital Marketing Expert
互联网效率荣获数字营销专家奖